根据行业机构 UK Music 的报告,2024 年英国共吸引了约 2500 万名(原文数据为 2470 万)“音乐游客”,这一数字较 2023 年增长了 4.8%[1]。这些访客带来的相关总支出创下纪录,达到 112 亿英镑 [1],同比增幅为 11%[1]。
知名艺人如 Oasis、Coldplay 和 Beyoncé 的巡演以及海外访客数量的激增是推动这一增长的主要因素 [1]。其中,Oasis 重组后的巡演对西北英格兰地区的音乐旅游产生了显著拉动作用,该地区相关支出同比增长 16%,达到 14 亿英镑 [1]。伦敦作为主要目的地,其音乐旅游支出增长了 27.4%,从 2023 年的 27 亿英镑增至 34 亿英镑,占总支出的比例超过 30%[1]。
此外,海外音乐游客数量激增了 27%,达到 210 万人 [1]。现场音乐行业的全职等效工作岗位也增加了 3%,总数从 71,760 个上升至 74,000 个 [1]。
According to a report by industry body UK Music, the United Kingdom attracted a record-breaking total of 24.7 million "music tourists" in 2024 [1]. This figure represents an increase of 4.8% compared to figures from 2023 [1]. The surge was driven largely by major tours featuring high-profile artists such as Oasis, Coldplay, and Beyoncé, alongside a significant rise in visitors traveling specifically for music events [1].
Total spending on music tourism reached a record £11.2 billion ($14.8bn) last year, marking an 11% growth over the previous year [1]. Overseas visitors accounted for much of this expansion, with their numbers jumping by 27% to reach 2.1 million people [1].
Regional data highlights specific impacts from major tours; notably, Oasis's reunion tour contributed to a 16% year-on-year rise in music tourism spending across North West England, bringing the total for that region to £1 billion (approx $1.3bn) [1]. In London alone, music-related tourist expenditure grew by 27.4%, rising from £2.7 billion to £3.4 billion and accounting for more than 30% of the country's overall music tourism spend [1].
The economic activity also translated into job growth within the live music sector. The number of full-time equivalent jobs increased by 3%, moving from 71,760 positions in 2023 to 74,000 last year [1].